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The world of Google AdSense is a rapidly expanding one, and the level of competition has been growing in recent years. It is important, therefore, for those already involved in the program to constantly look for ways to improve their performance and grow their revenue. It is also important for those new to the program, or considering signing up, to learn as much as possible before jumping in. The learning curve for Google AdSense is low, but it can take some time to tweak the ads for maximum effectiveness.

One of the factors that can make a big difference in the performance of an AdSense program is the number of ad blocks you use. While it is of course a bad idea to cover your website with nothing but ads, a few strategically placed ad blocks on the various pages of your website can increase the click through ratio and make the ads for visible to your website visitors.

In fact posting several different ad blocks on the same page can do a great deal to boost the click through percentages. Increasing click through performance is important, since increased click through performance can result in increased AdSense revenue without the need for additional website traffic. Simply put, you end up making more money with the same number of visitors.

In addition to the fact that additional ads can increase click through percentages, different types of ads can be hosted on each page of the website. This strategy can also help to boost performance and earnings. It is important of course that the ads hosted on each page relate to the subject of that page, and to the overall theme of your website.

For instance, let's say your website is all about antique and classic cars. You may have a page related to car shows, everything from how to enter to what to bring to the level of competition to expect. That page could host ads for upcoming car shows, car show guides, high end car polishes and the like. As long as your site contains plenty of useful and informative articles related to the world of car shows, Google should be able to send those ads your way. Placing the ads strategically throughout the page can provide excellent results.

Similar strategies can be used to the same effect on all the other pages of your website, allowing a number of different but related types of ads to entice your customers and boost your AdSense revenue. It is important of course to constantly review your performance and ensure that you are doing everything you can to keep your visibility, and your earnings, at their highest possible levels.

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A blog is a personal journal that you update online
frequently and the author points to other links to support
the author's commentary. Readers post comments on
the journal entries and this makes the blog interactive.
Readers can also subscribe to blogs using Really Simple
Syndication (RSS).

Brainstorm ideas on paper. Find topics that interest you
like karate, dancing or fish to name a few examples. An
example of a good niche is product reviews of digital
cameras. Preferably choose an idea that you already know a
lot about. You can use the Overture Inventory Tool or
Wordtracker to find words that get traffic from search
engines with little or no competition and write content
using these keywords.

I suggest using the two main types of software for creating
blogs Blogger or Wordpress. I recommend Blogger if you
starting out on the internet as it is very simple. If you
want more features use Wordpress. You may want to hire a
professional to set it up for you and do your layout of
your blog as it it can get technically complicated to work
with. I recommend registering your own domain and signup
for your own web hosting to publish your blog to. If you
decide to choose the hosted blog on Blogger and Wordpress
and you migrate to your own domain once you become well
established this will cause you to lose your search engine
rankings.

You can use Technorati tags to tag your posts. This will
allow you to dominate niche conversations. You can also use
Social bookmarking services like Addme to generate code to
install on your website that will allow your visitors to
tag your posts thus creating popularity for them on social
bookmarking sites and giving you backlinks.

You can use Google Adsense to monetize your blog. Use
different layouts to test which generates the most income
for you. You can also use affiliate links related to your
article. If you offer a blog on a highly technical subject
like digital cameras you can also use Chitika eMiniMalls.

You can market your blog in the following ways. Submit your
blog to blog carnivals. These blogs host a carnival
featuring blogs related to a niche. You will also receive
backlinks from these and this will boost your link
popularity. You can use a service like Onlywire which
creates a link in your toolbar that allows you to submit a
blog post to several social bookmarking sites at once
allowing you to get visitors from many different websites.
Submit your blog to the most popular blog directories and
also the rss directories.

Master these basics and you can build a successful blog. If
you build a number of blogs you can eventually turn this
into a full time income.

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Mark Abrahams is a full time internet marketer who has helped others to earn a living online.